Business Intelligence (BI) For Automotive Industry
Automotive Businesses have always been at the forefront of leading changes triggered by development in emerging markets, changing consumer preferences, digitization, accelerated rise of new technologies, cost pressure, and sustainability policies. The automotive industry is increasingly harnessing the power of Business Intelligence (BI) technology to respond in time to industrial changes and improve business efficiency.
Using BI
dashboards and reports, enterprises can avoid dead stock and manage
everything from spare parts to lubricants, and meet customers’ demands every
day. Most industry players and experts agree that BI Tools deliver
a streamlined view of business, product, market, key performance areas, and
budget data as a single reference point to take your data-driven
decision-making up a notch. You can drill into your vast automotive
data to answer your own questions without advanced technical
knowledge or taking help from an IT expert or data scientist.
How Is Business Intelligence Used In Automobile Industry?
Automobile companies use multiple enterprise systems which leave scope
for manual data extraction and integration resulting in high labor costs
associated with the involved professionals who process data manually. The data
quality also gets suffered due to the different life cycle stages of processed
data records. In a few cases, data becomes inconsistent and contain
errors.
BI data analytics tools play an essential role in eliminating the gap
between automotive companies and the changes in customer demands in the
industry. By providing machine-readable datasets that can give actionable
business insights to various departments, automotive enterprises can ensure
high productivity across the board.
Here Are The Key Domains In Which BI Is Helping The
Automotive Industry:
Manage Risks In Supply Chain Management
·
Applying
new techniques to ever-expanding data sets, BI data analytics help auto-manufactures create more resilient
supply chains
·
Revealing
potential flaws throughout the automotive supply chain ecosystem
·
Getting a
real-time snapshot of the inventory stock
·
Improving
visibility outside the organization
·
Making
inventory information prepared to understand and act quickly with partners
including suppliers, procurement, operations, and sales teams
·
Better
tracking of resolved and unresolved product issues, investigations, and
performance
·
Improving
supply chain compliance, communications, and reporting among stakeholders
Sales & Marketing
Automakers
can leverage Power BI Tools to understand the
competition and trends that are driving the industry. Consolidating and evaluating
consumer data, generated from all categories of sources, and utilizing data
analytics solutions like BI can help
·
Enhance
customer engagement through innovative marketing
·
Identify
new purchase opportunities by considering factors like the number of repairs on
the current vehicle, current mileage, age of the vehicle, and information
collected from social media to identify prospective buyers
·
Provide
factual information for more targeted, controlled, and informed sales and
marketing initiatives
Cost And Financials Tracking
A
company’s financial health depends on accurate, up-to-date costs, and revenue
data. A Business Intelligence practice can help
automakers remain competitive and financially stable by providing real-time
access to detailed cash flow insights, expense management, and the ability to
make informed decisions about costs and profitability. Financial Professionals
can use BI-driven business insights for
·
Managing
cash flow
·
Financial
planning and analysis
·
Determine
current and short-term operational needs
·
Track
financial performance by providing a holistic view of the organization’s credit
and market risk
·
Analyzing
channel profitability and discount impact
·
Monitoring
financial performance metrics like net profit, cash conversion cycles, operating
profit margins, etc.
·
Managing
balance sheets
Find And Prioritize Best-Performing Dealerships
You
need clear access to data and sophisticated analytics in order to accurately
identify all of the different ways in which different dealerships contribute to
your sales process. Auto manufacturers can use BI Systems to-
·
See the
complete network of dealers at a glance
·
Analyze
dealer-wise sales performance
·
Identify
dealers with the best customer satisfaction
·
Dealer
wise after sales support performance
·
Top-bottom
dealer analysis
An
integrated BI solution brings everything together to
eliminate data silos, promote team collaboration and create robust dashboards
and reports for faster and better decision-making processes.
Conclusion
Whether
you want to get your data organized for your team or you’re looking to combine
business intelligence capabilities with key business areas like sales and
marketing, financial planning and analysis, and production,…we can help you,
please connect with us at marketing@essindia.com
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